What CPA, CPS, CPM, CPT, and CPC Mean in Website Advertising
As webmasters carefully build up their sites, traffic keeps growing, and most will then want to place ads to monetize that traffic — to cover server and bandwidth costs or even turn a profit. New webmasters just getting into site advertising may not know the jargon; many ad models are labeled CPA, CPS, CPM, CPT, CPC. Here's a plain-language explanation of what they mean.









